Connected Solutions Flagship Store - San Bruno, CA
Store Experience Concept and Signage Design
Client: Sears | Connected Solutions
Creative Direction: Aimee Babcock
Art Director: Paul Badalamenti
Design Manager: Beth Vitale
Project required fluid communication with multiple marketing channels, and the design process included coordinated efforts from Integrated Retail Interior Design, Fixture Design, Construction, Space Planning, Print Procurement, Digital Signage and Motion Graphics, and UX and IT teams, working together collaboratively. These efforts resulted in the first-of-its-kind flagship shop for Sears that will influence the format for the roll-out of this IoT shop concept.
Learn more here:
"SEARS UNVEILS CONNECTED SOLUTIONS"